• Summer 2011 - Shelby Grant, NC • Spring 2011 - Alan Greenwald, MS • Winter 2011 – Erythe Hobbs, WI • Fall 2010 – Earl Lawhead, IN • Summer 2010 – Donald A. Schirmer, OH • Spring 2010 – Anthony Vitrano of Amherst NY • Winter 2010 – Cecil Jones of Strawberry Hills NY • Fall 2009 – Margaret Berger of Carlton TX • Winter 2009 – Carl Zollo of Rochester NY • Fall 2008 – Susan Biedenbender of Kenosha WI • Spring 2008 – Eleanor Juguilon of Strongville OH • Winter 2008 – Bula M. Franklin of Rockledge FL • Fall 2007 – Edwina C. Merrill of Dunnelion FL • Spring 2007 – Richard Loughlin of Tucson AZ • January 2007 – James Grothe of Middleton MD • Fall 2006 – Carl Billardi of Bayside NY
Sample Response Rates from January 2010 Mailing
Client
Product
Type
Circ
Mail
Phone
Internet
Total
Pct
Good Old Days
Magazine
M I
1,200,000
6086
-
29
6115
0.51%
Arriva Medical
Betty Crocker Diabetes Cookbook
M P
1,200,000
5807
900
-
6707
0.61%
ThyssenKrupp Access
Stair Lift
M P I
1,200,000
1238
239
54
1531
0.13%
Planned Eldercare
Medical Supplies
M P
1,200,000
5650
800
-
6450
0.54%
OxLife
Oxygen Portable Concentrator
P I
600,000
-
428
177
605
0.10%
Hearing Help Express
Batteries by mail (orders)
M
1,200,000
4133
-
-
4133
0.34%
Hearing Help Express
Hearing Aid Mail Order Catalog
M
1,200,000
2877
-
-
2877
0.24%
Totals
-
7,800,000
25,791
2,951
260
29,002
0.37%
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